Charles Schwab
From robots in Times Square to a man on the street at a local Colorado coffee shop, Schwab wanted to get a better understanding of people’s relationships with investing and introduce them to the ease of Investing Themes™.
Some quick sketches on a half sheet of paper after the creative brief slowly came to life in collaboration with Groove Jones production studios. After a few hundred more sketches, renderings, and I, Robot references, we were able to bring these concepts to life in Times Square and Downtown LA using the power of these forced perspective billboards to fully capture viewers.
Charles Schwab wanted to get a better understanding of peoples relationship with investing, so we just went out and … asked. With a small, nimble TRG Studios crew we took to parks, coffee shops, and restaurants across Denver, Colorado to spread the word about Investing Themes.
