Sneakerhead,
Starwars nerd,
aspiring Madman.
I was born and raised in Dallas, Texas, to a Colombian mother and a Chilean father.
This means two things: TSA hates me, and my parents still don’t quite understand
what I do for a living.
It also means I grew up inspired by art, revolution, and fast-paced fútbol. I’m a sneakerhead, Star Wars nerd, and an aspiring "Madman” (which just means I like to think of myself as a modern-day Latino Don Draper). I believe that to make truly great work, you have to look forward to breaking a few rules.
Hate mail, fan mail, e-mail:
ethandanielrios@gmail.com
Experience
Team One - Copywriter (2024 - Current)
Agency creative and copywriter on Lexus and
The Ritz Carlton accounts as well as new business.
TRG - Copywriter (2022 - 2024)
Agency creative and copywriter on Charles Schwab, Natures Own, Daves Killer Bread, RAM accounts and new business.
SMU Football - Photographer (2020-2022)
Photographer for the SMU Football
creative and content production team.
Citrus Advertising - Copy Intern (2020-2022)
Copywriting intern supporting Caliber Collision and Jamba Juice accounts as well as agency socials, and publications.
Awards
Dallas Addys (2025)
Judges Choice for Natures Own #2 Pencils
Silver in Social Responsibility & Ambient Media for Natures Own #2 Pencils
Silver in Social Responsibility & Guerilla Marketing for Natures Own #2 Pencils
The Clios (2023)
Silver in Student film 60 sec to 5 min for LEGO
Bronze in Student film craft in Animation for LEGO
AAF MPMS (2022)
Member of The American Advertising Federation Most Promising
Multicultural Student class of 2022.
Young Ones ADC (2022)
Gold Cube in Advertising: Television - Film - Online Video for LEGO
Gold Cube in Advertising: Craft in Video: Visual for LEGO
Silver Cube in Film Craft: Narrative for LEGO
Bronze Cube in Film Craft: Animation for LEGO
Shortlist in Out of Home Print for US Postal Service
Shortlist in Copywriting for US Postal Service
National Addys (2021)
Gold in Animation or Special Effects for LEGO
Silver in Art Direction for LEGO
Silver in Television Advertising for LEGO
Ads of The World (2021)
Featured - Nair for Men
Featured - Hearing Loss Association of America PSA